Ship Daily Updates, Not Perfect Products
Solo builders who share work-in-progress daily get more users, feedback, and momentum than those who polish in secret for months before launching.
Ship Daily Updates, Not Perfect Products
Solo builders often spend months perfecting their product in secret, then wonder why their "big launch" falls flat. Meanwhile, builders who share messy progress daily build engaged audiences before they even have a finished product.
Why Observable Progress Wins
Feedback comes when you can still use it. Share your wireframes on Twitter and discover usability issues before you code. Post your half-built feature and learn what users actually want.
People invest in your journey. Users who watch you struggle through problems feel ownership in your success. They become advocates, not just customers.
Momentum compounds daily. Each update trains the algorithm to show your work to more people. Each comment becomes social proof for the next post.
What to Share Daily
- Screenshots of features you're building
- Code snippets that solved tricky problems
- User feedback you received and how you're acting on it
- Revenue updates, even if it's $0
- Design decisions you're wrestling with
- Bugs you fixed or features you shipped
How to Share Without Overwhelming People
Use consistent formats. Tweet the same template daily: "Day 47 building [product]: Today I [specific thing]. Tomorrow I'll [next specific thing]."
Show, don't just tell. Include screenshots, GIFs, or code. Visual progress is more engaging than text descriptions.
Ask specific questions. "Should this button be blue or green?" gets better engagement than "What do you think?"
Common Objections (And Why They're Wrong)
"Someone will steal my idea." Ideas are worthless. Execution and audience matter. Your daily updates prove you can execute.
"It looks unprofessional to show unfinished work." Users prefer authentic progress over corporate polish. Your humanity is a feature, not a bug.
"I don't have anything interesting to share yet." Learning to use a new framework is interesting. Choosing between two design options is interesting. Your "boring" work is fascinating to people who don't do what you do.
Start Tomorrow
Pick one platform (Twitter, LinkedIn, or your blog). Set a phone reminder for the same time each day. Share one specific thing you worked on, even if it's broken.
Your audience will grow as you build. Your product will get better because of the feedback. And when you do "launch," you'll already have people waiting to use what you made.